Social media marketing, or SMM, is a form of internet marketing that involves creating and sharing content on social media networks in order to achieve your marketing and branding goals. Social media marketing includes activities like posting text and image updates, videos, and and other content that drives audience engagement, as well as paid social media advertising.
If you’re not taking advantage of social, you’re missing out on a fast, inexpensive, and effective way to reach almost half the world’s population. Why Social Media Marketing is important to your business? Many wonder how SSM can help their business. The biggest benefit to social media marketing is increased exposure, with 85% of surveyed companies listing it as their top benefit